IDENTITY
Client: Studio Performance Academy
A "Family Favorites Winner" for the top performing arts in Richmond, Virginia's Style Weekly, Studio Performance Academy is a fun brand to work with. A simple logo for an afterschool class expanded into several divisions, show logos, summer camp t-shirts and an ever-changing website at StudioPerformanceAcademy.com.
BOOK DESIGN
Clients: Hallmark Cards, Jostens, Christian Youth Theater, personal
I was the scrapbook queen before scrapbooking was even a verb. My last position with Hallmark Cards was "National Scrapbooking Spokesperson," which involved personal, TV and radio appearances where I promoted the scrapbooking kits I was designing for Hallmark as well as the appeal of the emerging industry (1996).
Leading into that position, I was a Creative Product Designer for Hallmark's "Image Gallery," a new business concept that dropped customer's photos into beautiful layouts that were ahead of their time (1994) in concept and delivery. We designed hundreds of products, and I directed the creation of the computer/customer interface for a flagship storefront in Chicago.
I continued to evolve a little ahead of the industry, getting into digital photo books (I was literally running out of closet space to store my many big scrapbooks.) I went to work for Jostens Yearbooks just as they were developing their "OurHubbub" line of photo books, and I have since made over 100 digital books on various sites.
A 52-pg Lenten devotional for Cedarfield Retirement Home in Richmond, Virginia
A 52-pg Lenten devotional for Cedarfield Retirement Home in Richmond, Virginia